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Program Design

Wright Express’ prepaid voucher solutions can be customised to suit an extensive range of deployment needs and features fully integrated loyalty, mobile application, digital and social media interoperability.

The Wright Express platform enables the processing of dollar, point or unit based transactions via EFTPOS, web or a combination of the two, across all Australian banks and POS terminals.

The ability to support multiple programs each with variable parameters, makes the Wright Express platform ideal for operating exchange, refund, benefit and promotional cards in addition to traditional prepaid card deployments.

Modifiable system parameters include ...

• Open or closed loop redemption
• Denominated or non-denominated values
• Minimum & maximum issuance value parameters
• Variable validity & grace periods
• Ability to restrict redemption locations
• Voucher reactivations, extensions & balance managment
• Commission management for franchisees or cost centers

Wright Express’ dedicated Business Development and Account Management teams are experts at collaborating with you to determine program requirements, system configuration, user setup, staff training and launch timeframes all via a detailed project plan.

"Wright Express is the leading processor of Gift Cards in Australia with over 250 card programs across 125 top-tier clients"
"Wright Express is a global provider of business payment processing & information management solutions"
"Wright Express’ scale & client base, position us as the clear market leader in the closed loop Gift Card space"
"The Wright Express Loyalty Solution is fully customisable, scalable & features flexible points & member management capability"
"Prepaid Cards are effective at motivating customers & employees to share positive feedback with their peers & social networks"
"Gift Cards have a clear ability to influence consumer recency, frequency & monetisation"
"Traditionally loyalty was points based. It can now be activity, visits, social media interaction as well"
"Prepaid Cards are a powerful tool to support acquisition & retention initiatives across consumer age, gender & income lines"
"If you are not in digital, you don’t have a relationship with your customers"
"Mobile commerce is becoming mainstream as consumers move beyond traditional channels & markets"
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Wright Express is a leading provider of gift card, prepaid, loyalty and digital solutions supplying sophisticated, full featured platforms to a large number of major brands in Australia and New Zealand.

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